Instagram Inbox

Instagram Inbox is your workspace for managing Instagram direct messages inside AutoPubliX. Use it to triage unread chats, reply when a human is needed, leave internal notes, set reminders, and pause automation for a conversation — without leaving the dashboard.

Automations still send replies for triggers you configure. Inbox is the layer for reading threads and handling conversations yourself.

To open this page, navigate to:

Navigation: Dashboard → Inbox

Plan Access

  • Free — Instagram Inbox is locked. Upgrade to unlock the feature.
  • Creator and Growth — full Instagram Inbox access (activate, read, reply, notes, reminders, labels, and human takeover)
Plan details and upgrades are on Subscription.

Connect and Activate

Before Inbox can sync DMs:

  • Connect an Instagram account with the messaging permissions AutoPubliX requests
  • Open Inbox and activate it for that account when prompted
  • If you have multiple Instagram accounts, use the account selector next to the Inbox title to switch which account's DMs you are viewing
Important: Without a connected Instagram account (or if messaging permissions are missing), Inbox cannot load conversations. Reconnect Instagram from Settings / Connections if you see a disconnect or permission error.

Workspace Overview

The Inbox screen has three main areas:

  • Filter tabs — All chats, Unread, Favorites, Reminders, Open, Closed, and Labels
  • Conversation list — search, sort (Newest / Oldest), previews, and unread badges
  • Chat view — full thread, profile actions, and the reply / note composer
Instagram Inbox with conversation list and open chat
Instagram Inbox — list and chat
Use Refresh in the header if you need to pull the latest conversations immediately. Inbox also refreshes in the background while you keep the page open.

Filters and Labels

Filter tabs help you triage high volume DMs:

  • All chats — every conversation for the selected Instagram account
  • Unread — conversations with unread customer messages (count updates when you open a thread)
  • Favorites — chats you starred
  • Reminders — chats with an active follow-up reminder
  • Open / Closed — conversation status
  • Labels — create custom labels, filter by a label, or delete labels you no longer need
Inbox Filters and Labels dropdown open with label list and New label field
Filters and Labels — filter by label or create a new one

Conversation List

Each row shows the customer name or profile, last message preview, relative time, and an unread badge when messages are waiting. Use:

  • Search… — find chats by name or message text
  • Newest / Oldest — sort by last activity

Click a conversation to open it. Opening a thread marks it as read so the Unread count stays accurate.

Reading and Replying

In the chat view you can:

  • Read the full thread (customer messages, automation replies, media, and notes)
  • Switch the composer between Reply to DM and Internal Note
  • Send text and supported media with Send to Instagram, or use Send & Close to reply and mark the conversation closed
  • Open Profile for customer details and related actions
Inbox chat with Reply to DM and Internal Note composer, plus profile sidebar
Reading a thread — Reply to DM / Internal Note
Messaging window: Meta only allows certain human replies within a time window after the customer messages you. If the window is closed, Inbox disables standard replies until the customer messages again.
Internal notes stay inside AutoPubliX for you and teammates — they are not sent as Instagram DMs. Automation replies in the thread are labeled AUTOMATION so you can tell them apart from human sends.

Message and Media Types

In Reply to DM mode, the composer toolbar supports text plus attachments from your Media Library. You can combine text with one attached media item, then send.

What you can send

  • Text — type your reply in the composer (⌘ / Ctrl + Enter to send)
  • Emoji — use the emoji picker in the toolbar to insert emoji into your text
  • Image — attach an image from the Media Library (up to 8 MB)
  • Video — attach a video from the Media Library (up to 25 MB for Instagram Messaging)
  • Audio — attach Instagram-compatible audio (AAC, M4A, WAV, or MP4 audio). OGG and MP3 are not accepted for Inbox replies. Up to 25 MB
  • File (PDF) — attach a PDF from the Media Library (up to 25 MB)

What you see in the thread

  • Customer messages — text and media they sent (left side)
  • Your replies — text and media you sent from Inbox
  • Automation replies — labeled AUTOMATION
  • Internal notes — yellow note rows for your team only (not sent to Instagram)
  • System lines such as automation paused / resumed for that conversation
Attachments are picked from the Media Library. Upload images, video, audio, or PDFs there first if the file is not already available. Only one media attachment can be pending on a reply at a time.
Audio formats: Instagram Messaging requires AAC / M4A / WAV / MP4 audio. If an audio file is rejected in Inbox, convert it to a supported format and re-upload to the Media Library.

Reminders, Favorites, and Status

  • Favorite — star VIP buyers or important chats so they appear under Favorites (use Add to Favorites / Remove from Favorites in Conversation Actions)
  • Reminder — from Conversation Actions → Reminders, pick a preset (Later today, Tomorrow 9:00 AM, Next week) or clear an existing reminder; optional note supported. Active reminders show under the Reminders filter
  • Open / Closed — keep work-in-progress chats Open; use Close Conversation when the issue is resolved
  • Labels — tag chats by campaign, order, or support topic for faster filtering
Conversation Actions menu with Reminders panel, Clear Reminder, and preset times
Reminders, favorites, and close — Conversation Actions menu
Open the ⋯ menu on a chat to manage labels, reminders, favorites, pause automation, and close or reopen the conversation.

Automation Pause and Human Takeover

When you need to help someone personally, pause automation for that conversation so they are not double-messaged. From Conversation Actions choose Pause Automation, or reply from Inbox (human takeover can pause auto-replies for the thread).

  • A Paused badge appears in the chat header
  • A banner explains that auto-replies are disabled and new messages may stay unread until you reply or resume
  • Click Resume on the banner (or resume from actions) when you want automation to run again
Inbox conversation with Paused badge and Automation paused banner with Resume button
Automation paused — resume when you are done helping
Keyword DM automations are documented under DM Automations. Use Inbox when the reply should come from you, not from a template.

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